Top 5 Influencer Partnerships in Gaming, Featuring Coin Tree

Top 5 Influencer Partnerships in Gaming, Featuring Coin Tree

The world of gaming and influencers has become increasingly intertwined in recent years. With millions of gamers tuning into their favorite streams and social media channels every day, partnering with influential content creators has become a key strategy for game developers and casinos looking to reach new audiences.

In this article, we’ll be counting down the top 5 influencer partnerships in gaming, featuring game some notable collaborations that have taken the industry by storm. We’ll also be shining a spotlight on Coin Tree, one of the most innovative and exciting partnerships in recent history.

#5: PokerStars and Vikkstar123

PokerStars is one of the biggest names in online poker, and their partnership with British gamer and YouTuber Vikkstar123 is a prime example of how influencers can help reach new audiences. In 2019, PokerStars partnered with Vikkstar to promote their online poker platform, with the influencer creating content around the game.

Vikkstar’s massive following on YouTube (over 5 million subscribers) and Twitch (over 1 million followers) helped spread the word about PokerStars, introducing thousands of new players to the platform. The partnership was a huge success, with PokerStars seeing a significant increase in player engagement and sign-ups during the promotional period.

#4: Epic Games and Ninja

Fortnite’s explosive popularity can be attributed in part to its savvy influencer marketing strategy. In 2018, Epic Games partnered with popular gamer and streamer Ninja (Richard Tyler Blevins) to promote their hit battle royale game. The partnership saw Ninja play Fortnite in a series of high-profile streams, drawing in millions of viewers and cementing the game’s status as a cultural phenomenon.

The partnership was so successful that it helped launch Fortnite into mainstream popularity, with the game becoming a household name overnight. Epic Games also reported significant increases in player engagement and revenue during this period, making Ninja one of the most valuable influencer partnerships in gaming history.

#3: Casino Operator 888 Holdings and Lewis Hamilton

In a surprise move, casino operator 888 Holdings partnered with Formula One driver Lewis Hamilton to promote their online casino platform. The partnership saw Hamilton create content around 888’s games, including poker, slots, and table games.

The partnership was a huge success, introducing thousands of new players to the 888 platform and increasing brand awareness among the lucrative demographic of young professionals. The campaign also helped 888 tap into the growing market of esports and gaming enthusiasts, who were drawn in by Hamilton’s massive following on social media.

#2: Coin Tree and Their Influencer Partners

Now we come to one of the most innovative and exciting partnerships in recent history – Coin Tree’s influencer program. Coin Tree is a relatively new online casino operator that has quickly made a name for itself with its sleek platform, generous bonuses, and commitment to player safety.

The company’s influencer program features a range of high-profile partners from across the gaming industry, including popular streamers, YouTubers, and social media personalities. These partnerships have seen Coin Tree reach new audiences and drive significant increases in player engagement and revenue.

One notable example is Coin Tree’s partnership with British gamer and streamer Ali A (Ali Al-Aswad). The influencer has created content around the platform, showcasing its games and features to his massive following on YouTube and Twitch. This partnership has helped introduce thousands of new players to Coin Tree, cementing the company’s position as a major player in the online casino market.

#1: Razer and Team Liquid

Last but certainly not least is the partnership between gaming hardware brand Razer and esports team Team Liquid. The partnership saw Razer supply Team Liquid with cutting-edge gaming gear, including high-performance mice, keyboards, and headsets.

The partnership was a huge success, driving significant increases in sales and brand awareness for both companies. It also helped establish Team Liquid as one of the top esports teams in the world, competing at the highest level and attracting millions of fans worldwide.

Conclusion:

In conclusion, influencer partnerships have become an essential part of any gaming company’s marketing strategy. By partnering with popular influencers and content creators, game developers and casinos can reach new audiences, drive significant increases in player engagement and revenue, and cement their position as leaders in the industry.

Coin Tree’s innovative approach to influencer marketing is a prime example of this – by partnering with a range of high-profile gamers and social media personalities, they’ve been able to introduce their platform to thousands of new players and establish themselves as a major force in the online casino market. Whether it’s through gaming, esports, or traditional influencer partnerships, there’s never been a better time for gaming companies to get creative with their marketing strategies – and we can’t wait to see what the future holds!